Who is Mica

Mica Scalin is a specialist in online communications, marketing and creative development with 10 years experience working in cutting edge media strategy from grassroots organizing to broadcast entertainment. She has worked with Showtime Networks, CBS and NBC Universal consulting on digital strategy, creating original content and developing social marketing initiatives and influencer outreach campaigns. She is the Vice President of Marketing and Communications for the non-profit record label JDub and a Fellow at The Institute for Applied Memetics. She has been a speaker at workshops and panels on video distribution, collaborative working processes, authentic communication and social marketing at Business Development Institute, CableFax and NYU. Her projects have been featured in WIRED Magazine, The New York Times, Variety.com. Mica earned a BFA in photography from The Corcoran School of Art and is pursuing a masters in Media Studies from The New School.

For more on my professional experience please visit my LinkedIn profile: